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A Painful Reflection of the Modern Age in The Beautiful Fear’s ‘Land of Never Mind’

Artist: THE BEAUTIFUL FEAR Single: Land of Never Mind Genre: Psychedelic, Indie Rock, Post Rock Release Date: February 29th, 2024

“Land of Never Mind” plunges us head-first into the stark reality of our present age, defined by a labyrinth of anxiety and fractured tranquility. It delves into the profound impact of social media, encapsulating what Bannister describes as ‘the age of moi,’ alongside the perils of cyber misinformation and the unsettling allure of AI. In this digital realm, where thumbs steer our course, the song implies that our reward for succumbing to dishonesty is a desensitized detachment.

The track resonates with echoes of modern classics like Father John Misty’s “Total Entertainment Forever,” though it’s worth noting the irony of referring to it as ‘modern’ despite its recent release. Even Misty couldn’t have foreseen the extent to which his grim prophecy would be fulfilled. Bannister bravely shoulders the responsibility of bearing witness to contemporary life, fearlessly confronting what he affectionately terms the ‘age of moi.’ His lyrics are direct and unadorned, offering a raw reflection of society without embellishment. While the perspective may seem well-trodden, its relevance and potency remain steadfast, with no escape from its truths.

The irony deepens when considering The Beautiful Fear’s position as an artist. Like all artists, Bannister navigates a world of likes and self-promotion – inherent burdens of the artistic journey. This layer of dramatic irony, whether intentional or not, adds a poignant depth to the song, highlighting the universal struggle with this reality. After writing this song and trying on this perspective, they rejoin the cyber space with the rest of us, offering a sobering reminder of our shared condition.

It’s a somber reflection and a necessary wake-up call. I think I’ll go take a walk outside for a bit.

‘Land of Never Mind’ is the closing track of The Beautiful Fear’s album, ‘Where Influencers Die’

Check it out here:

https://open.spotify.com/album/2ZfLN0TQMIuDr344ENJjho?si=3L76dDL2TZeCq-XV7ZK-uQ

Check out THE BEAUTIFUL FEAR’s socials:

https://open.spotify.com/artist/2w5unXwCzVXRO7ntWzaYSx
https://www.youtube.com/channel/UCADV60eiTT_-TEYsdc5l0Bg
https://www.instagram.com/thebeautifulfear/

“Land of Never Mind” and other tracks featured this month can be streamed on the updating DA DA DA - Best New Music
We discovered this release via MusoSoup, as part of the artist’s promotional campaign.

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